Change Site
Growers
Go Search
cancel
cancel
Thank you for signing up for eNews and/or creating an Almond Profile.
Your sign-up is complete.


 Categories



Recent Issues
[+]  August 2014
[+]  July 2014
[+]  June 2014
[+]  May 2014
[+]  April 2014
[+]  March 2014
[+]  February 2014
[+]  January 2014
[+]  December 2013
[+]  November 2013
[+]  October 2013
[+]  August 2013
[+]  July 2013
[+]  June 2013
[+]  May 2013
[+]  April 2013
[+]  March 2013
[+]  February 2013
[+]  January 2013
[+]  December 2012
[+]  November 2012
[+]  October 2012
[+]  August 2012
[+]  July 2012
[+]  June 2012
[+]  May 2012
[+]  April 2012
[+]  March 2012
[+]  February 2012
[+]  January 2012
[+]  December 2011
[+]  November 2011
[+]  October 2011
[+]  August 2011
Past Issues
Search:

Latest Almond Fan: A New National Television Talk Show Host

Whether they’ve been navigating holiday party fare or making New Year’s resolutions, the Almond Board of California’s target women consumers in North America have been thinking a lot these days about their weight. Enter the “Skinnygirl” herself, entrepreneur and reality television star Bethenny Frankel, who has teamed up with California Almonds to encourage and inspire women to snack smart during the holidays and well into the New Year.

With her background as a natural foods chef, a straight-talking style and more than a million Twitter followers, Frankel juggles her Skinnygirl business and motherhood while preparing to launch a national network television talk show in 2013.

Frankel first shared her almond-related snack secrets at a media event in Los Angeles in November, in which she appeared on “Good Day LA” to prepare her signature almond granola while delivering key almond messages. She then made a consumer appearance and was interviewed by “Extra,” Parade.com, The Huffington Post, Us Weekly, In Touch, Life & Style and the Canadian magazine glow. People.com, Glamour.com, MSN.com and several other media outlets have covered her almond messaging as well.

In February, Frankel will appear in New York for a day with the Almond Board, conducting media interviews and again making a newsworthy consumer appearance. The ABC-developed “Snack Talkin’ with Bethenny Frankel” guide is a centerpiece of the PR campaign and is available for free download.

Share this article
Related Articles
Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01 Image 01
Warning: This link connects to a third party website not associated with the Almond Board of California. The link has been provided solely as a convenience to you and The Almond Board of California assumes no responsibility for the accuracy, quality, safety, or nature of the content on the linked site.
Click Agree to continue to the requested site, or click Decline to return to your most recently viewed Almond Board page.
agree decline